Just Dance It in Your Nike w/ Beat Connection’s “Illusion”

#NoShameProductPlacement

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Photo: Beat Connection Facebook. I can’t spy with my eye any Nike in here though…

What if you were wearing your Nike gear in desolate parts of the city? In that ideal (or scary) scenario as Beat Connection demonstrates in “Illusion,” you’ll naturally start emulating Drake’s “Hotline Bling” choreography – you will still look wacko, but not as dorky cus you’re wearing Nike…your wallet hemorrhaged for that mini check mark across your chest so every move you make looks like the byproduct of rigorous training (and not the gin from three blocks away).

The Seattle-based quartet, Beat Connection, shared “Illusion” a month ago as promo for their latest album Product 3 and Nike. At one point we got a snippet of The North Shore, but we were too wrapped up in the pulsing synth-laden thumps standing between the cusp of mid and high tempo, reminding us of lonely night blues and freestyle dance elan.

Beat Connection is on tour: