JyellowL Explores Beauty & Roots In New Video “Doesn’t Feel Like”



Dublin-based artist JyellowL takes us to the stunning natural landscape of Ireland in new video “Doesn’t Feel Like” where he explores the beauty of two cultures. Born to Jamaican and Nigerian parents, JyellowL draws his own personal experiences of having multiple cultural identities and finding beauty within them in his new song. But aside from its richness, JyellowL also explores the friction that exists among them and the weird feeling of never fully belonging to one side or another. Hit play:

On his new song, JyellowL explained:

“This song is about my experience as an African immigrant in the western world. I came to Ireland when I was in my early teens and it was the first time I was made conscious of my racial and cultural difference. The first time I experienced racism, covert and blatantly overt. The first time I met people who hated me because of my race and wanted to cause me bodily harm as a result. The first time I met people who truly believed they were my superior because of my skin colour. The first time that my character was judged based on the actions of groups of people, whom I shared nothing in common with but complexion, and faced the physical consequences in some instances. Those experiences I faced coupled with the historic injustice faced other black people all over the western world, made me feel like I didn’t belong here. They say home is where the heart is, but I found it very difficult to place my heart somewhere that I was regularly reminded was not my ‘actual’ home.”

“Doesn’t Feel Like” is from his upcoming debut LP 2020 DIVISION, which is in the works.