Swedish duo JUNG address the way our apathy and toxic habits are contributing to our own doom in new video “Polar Bears,” directed by Julius Hayes. Filled with dark humor, “Polar Bears” is a bursting pop piece with seamless production built on blood-rushing synths where the duo navigates through the bizarre parasitic relationship that we have with our own environment. “The song is about a future world that we hope is completely wrong, but which sometimes feels frighteningly close. Will we be able to dance in the future, that’s what we ask ourselves in Polar Bears,” shared the duo. Hit play:
On the video, JUNG explained: “In the music video, we get to see different characters who in their own way make the world a worse place, sabotage the future of the young people, the children who cycle past and watch.”
JUNG is working on new music, so keep them under your radar.
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