UK quartet The K’s destroy the pseudo reality that are sold through media in their latest single “TV,” a propulsive indie rock piece trimmed with the edgy splendor of punk. The breakneck choruses radiate a form of cathartic aggression that lets its listeners vicariously vent out the absurd ways we get brainwashed by the notion of what is considered ‘normal.’ They recently shot a promo video for “TV” as part of Scotts Menswear’s Take To The Stage campaign – check it out:
Frontman Jamie said of the track, “I wrote ‘TV’ probably at the back end of last year. It’s about the way we are sold a completely blurred version of reality through the TV. They show us these ‘perfect’ lives of celebrities and try to portray it as real life, but when you’re younger you tend to believe it and believe that’s the life that you should aim for. As you get older though you start to realise it’s all bollocks though.”
Founded back in 2017 by Boyle and his childhood friend Dexter Baker (bass), the band’s lineup expanded when Ryan Breslin (guitar) and Jordan Holden (drums) joined the gang. Since then, they’ve gone to play sold-out shows, festivals, and amassed over 1.5 million Spotify streams. They’ll be sharing more music soon, so keep them under your watch.